
Marks of Excellence
The History and Taxonomy of Trademarks
This groundbreaking book embodies a rigorous exploration of the trademark, its history, development, style, classification and relevance in the modern world. An invaluable reference tool for graphic designers, it explores the trademark’s origins in heraldry, features monograms, owner’s marks and certificates of origins, and provides a comprehensive taxonomy of trademarks.
- Author
- Per Mollerup
- Editor
- David Jenkins
- Designer
- Quentin Newark
- Publisher
- Phaidon Press
- 1997
290 × 250mm
240pp
Hb c.260 colour
330 b&w illustrations
0 7148 3448 3